Naming Convention Tips
Posted in digital on December 28th, 2009 by Stephen Tompkins – Be the first to commentWith the growth of computers also came the growth of naming and the ever perplexing decision of what to call a file you created. I remember back when I was a art director we had strict naming conventions for all files built. They were required to have certain variables in them that would help anyone working on the file to locate and eventually work on them. Now that I have moved over to the client side of things its a bit different. I deal with an exponentially larger number of files and there is no required variable on these files. So I thought I would offer up a few easy rules to help you keep and sort your files easier.
- Always place the document birth date date in your file name (YYYY-MM-DD) - Using this format will place the files chronologically in order when trying to relocate them.
- Include the Client name in the document - Always make sure to include the client name/campaign name or media plan name in so you can quickly identify the file from many files.
- Always place the document type at the end - This is self-explanatory but it helps.
By following these three simple rules you can greatly increase your efficiency when trying to locate a file. And we all know that can be an issue sometimes. So happy hunting!
